I don't even remember the day I started following Evelyn's Kitchen on social media. I do remember the day my best friend and I walked into the small cafe in East Harlem, because I kept telling him, we NEED to go there. Ever since then, Ive literally been addicted (!). I don't visit often, solely because if I did, I know Id be in
Where did you get your education?
Ayala Donchin ~ I have my Masters in Social Work from the University of Michigan
Where did you gain your experience?
A.D. ~ LIFE! I worked my way through college and grad school waitressing and working in catering companies. I moved to NYC in the 90's and spent 6 years running non profit organizations, mostly in youth development then went on to work for the New York Knicks, as the Director of Community Relations. In 2002, I launched my own consulting company with my business partner Erica Stanley Dottin. We spent 9 years running The Sandbox Inc, overseeing Foundations and Community Impact programs for athletes and the brands that do business with them. Clients included Magic Johnson, Carmelo Anthony & Nike.
What is your current job title?
A.D. ~ Owner & Executive Chef, Evelyn's Kitchen
|Photo via EK website|
A.D. ~ Cooking, baking & entertaining was always a passion for me.
What is your food philosophy?
A.D ~ Philosophy? hmmmmm. No philosophy. Its not that deep. I just love what I do, literally all aspects of it, from planning the menus to shopping for ingredients to creating the meals. And I hope that my team and I are able to translate that love and passion in all aspects of Evelyn's Kitchen.
When you lock up shop and your apron is off, where do you go for a no fail meal?
A.D. ~ The Boil!
How has social media helped or hindered your business?
A.D. ~ It has HELPED! Im very vocal in always expressing that social media has built Evelyn's Kitchen. We don't advertise. We don't have a PR company. But we have grown organically on Twitter,Facebook and Instagram. And we have built a community of support that has watched our growth and been so incredibly supportive throughout the process.
Do you think female chefs and female food business owners will ever sit comfortably at the boys table?
A.D. ~ There's a boys table? I'm always comfortable around any table.
Whats 1 ingredient in your home at all times?
A.D. ~ Hot Sauce! The hotter the better. (and no, Tabasco doesn't count).
Whats next for you?
A.D. ~ My 5am alarm is next on my agenda. We have some big events coming up this week.
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